Mastering Push Notification Ads

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Push ads are unexpectedly taking on the digital commercials space, offering new and efficient ways for advertisers to expand their client engagement ideas. Keeping the purposes of our customers in mind, Zeropark team built a robust system to run and aid push ads, allowing you to target and reach highly engaged consumers directly each time, anyplace. They are delivered directly to ad recipient’s mobile or laptop device. Due to their nature, push ads are considered to be a new native ad format, offering all the perks of native advertisements, corresponding to cost effectiveness, wide viewers pool, and exact user focused on. Based on set personal tastes, the recipient of the ad is served non intrusive applicable offers even if the recipient is not browsing.

Meaning, advertisers can surgically target a highly engaged viewers and generate an immediate reaction. High Quality Traffic and Excellent Performance: push ads have proved to be a super effective mechanism for loads of kinds of ad campaigns, adding those for user acquisition and retention. It’s a good way to speak directly to the customer, slicing in the course of the web noise and fending off any kind of middleman. Since users consciously give their consent to obtain notifications from websites, this ensures a 100% real user viewers and eliminates the chance of bot presence. High Visibility and Instant Ad Delivery: sent without delay from a browser, push ads are immediately delivered to users’ screens phone, computing device or tablet, acting right in the users eyeline. This results in higher visibility and click through rates CTR in comparison with classic ad formats.

Based on set personal tastes, the recipient of the ad is served non intrusively with applicable offers even if not browsing. This helps advertisers surgically target a highly engaged audience and generate an instant response. A/B Testing and Advanced Customization Options: the optimum goal of any push notification is not only to catch users’ attention but in addition to provoke a particular action from their side. With push ads, advertisers have broad alternatives to run A/B tests for various creatives texts and pictures, make tweaks, artistic variations, and adjust them to assess what is working best to interact their target users.

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