As we’ve seen with native and other ad formats, publishers need the power to work with as many quality advertisements sources as feasible — it’s not enough to only work with one community to reach your full income means. That’s why we’ve built a native video mediation answer that lets publishers work with top networks like Facebook Audience Network and any other network with native video ads. Best of all, our full stack platform also maximizes a writer’s native video ad revenue by instantly choosing the ad source that yields probably the most competitive price, whether that’s an ad community, one of the 175+ DSPs on MoPub Marketplace , or a direct commercials accomplice. Moreover, MoPub’s full featured solution and longer term knowledge with innovative ad formats means publishers will get the merits of a platform that adapts to their needs as their native video enterprise grows.
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