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Advertisers can boost Branded Content Partnerships as ads: As defined by Instagram in the assertion post: “We’re introducing the skill for advertisers to sell creators’ organic branded content material posts as feed ads. 68% of individuals say they arrive to Instagram to have interaction with creators. With branded content material ads, agencies have a chance to inform their brand stories via creators’ voices, reach new audiences and measure impact. ” Previously, branded content partnership posts would only reach the fans of the influencer.
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Branded content material ads let advertisers sell the posts just like they’d every other ad.
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