Native commercials is the entire rage internationally. And in the land of the world’s highest telephone penetration and the quickest average web connection speed, native ads has been followed as the important thing monetization answer for South Korea’s number one social community, KakaoStory. KakaoStory is a photograph sharing social networking provider launched by KakaoTalk, the messenger app put in on 98% of the Korean population’s smartphones. KakaoStory continues to be the top-rated SNS app among South Koreans with 55 million users, with a dominant user base of ladies of their teens to 40s.
The native ad slot on this top rating app is strategically positioned on the third, fourth or fifth feed and has been followed by a wide array of advertisers with various goals from app down load to brand engagement. We’re excited to announce the beginning of InMobi’s partnership with KakaoStory Performance Advertising. InMobi Native Ads, an creative native advertisements platform supercharged with numerous targeting capabilities, has been integrated with KakaoStory Performance Advertising valuable March 1st, 2015. With this partnership, advertisers can now advantage from the effective targeting era only provided by InMobi after they choose to run campaigns on KakaoStory.