How Youtube Ad Revenue Works

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In 2013, the common cost per thousand CPM for YouTube was $7. 60. CPM cost per thousand is an industry term that represents income per thousand views. In 2013, the average income for each YouTube content author was $7.

60 per every thousand views. A video with 500 views would have earned roughly $3. 80. A video like Gangnam Style with a billion views would earn $7. 8 million. Some videos earn a higher or under average rate depending on the video content.

Videos containing Others have a powerful draw from advertisers and drive up the CPM. Individuals and businesses make hundreds of thousands of dollars by way of YouTube advertising, but there are risks to using a platform managed by an alternate company. Not only is there an opportunity that a change in Google’s search algorithms could make or break video traffic, but Google also takes a hefty 45 percent cut of revenue from video ads. Nevertheless, YouTube is a large platform and is the world’s second biggest search engine after Google, which contains YouTube videos in search outcomes. If the advantages of reaching YouTube’s large audience and having Google handle probably the most labor intensive parts of constructing an ads network outweigh the costs and risks, this platform is a superb aid for turning videos into cash.

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