How to Create a Customer Experience for Your Customers
Creating a customer experience for your customers is an important thing that you must involve in marketing. Because it gives a memorable experience to the customer can make it easier for you to attract customers. So that it can increase the number of new customers.
Through this marketing strategy, your customers not only get the goods or services they need, but also experience the satisfaction of getting quality products, impressive services, or direct involvement with the products they want. This allows your customers to provide good information to their relatives and other potential buyers. Thus, people’s interest in your product is increasing. Then, what do you need to do to create a customer experience for customers?
1. Define What Experience You Will Give
Before establishing a customer experience, you need to view what kind of experience your target market expects. So, after knowing the desires of the target market, then you can set the right type of experience. If you offer or promote a branded concept, the marketing you carry out must show the uniqueness of the item, be promoted exclusively and personally, or display an elegant design. In another case, if you are a supplier or manufacturer of bags that you sell to resellers and on average in wholesale quantities, then you can offer a cheap price when similar products have quite expensive prices.
2. Providing Fast Service
Good and responsive service, can make your customers feel at home and linger in making transactions. Therefore, to provide a memorable experience for them, you must create fast services. In other words, you have to reply to their messages quickly, especially if it’s done through an online platform. Delaying replying to your prospective buyers’ messages will make them feel lazy to continue the transaction.
3. Intense Interaction with Customers
Building customer experience can also be done by communicating intensely to customers. When you are interacting with them, you can exchange messages more. This gives more value to customers because they feel valued. Besides, in interacting you can build three types of experiences at once with your customers, namely Experience TouchPoints (ETP), Experience Response Points (ERP), Experience Voting Points (EVP). By having good interactions, you have offered ERP to your customers.
4. Offering Reward
Customers are an important element that you must prioritize in building a company. Because, without them, the goods or services that you sell will be meaningless, and it is difficult to get profits. As a form of appreciation and gratitude to customers, you can give a gift or reward. Giving rewards you can do periodically or directly. So, your customers feel a good experience when shopping at your place. From here, customer experience will be created.
With an attractive customer experience, you can bring in many new buyers who will choose your product over other products.
And don’t forget to advertise through the Froggy Ads service, you can start by advertising your product, so that later you can increase visitors on your online business portal. Froggy Ads is an online advertising service that can help you control all your product campaigns. helps you target the marketing target you want and gives you many choices for marketing your product.