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Exclusive Interview with Mylead’s CEO Patryk Hoffmann

Posted on September 2, 2020

At the very starting, MyLead wasn’t attached with association but was focused on SMS bills – one off SMS Premium payments and SMS subscriptions. We didn’t support any other ways of producing profit, the team consisted of few people however the idea worked absolutely well and we were popular on the local market. However, since a certain quantity of time we would have liked to develop faster – SMS bills are ecocnomic, but it is difficult to make the most them in an leading edge way. We carefully watched internet sites and analyzed foreign ideas that allowed its users to earn money in alternative ways. In a certain moment we came to the end that association is the only way for MyLead and that way has become the profitable road.

We just wanted to create an associate network that no one has ever heard of and that may grow to the dimensions of a huge platform. We hit the bull’s eye – right now we are vital affiliate community. Courage is profitable. Let’s move on to successes because we have anything to gloat about. Our biggest successes at the moment are the title of the correct associate network in 2019 in keeping with one of the vital greatest affiliate forum in the World – AffiliateFix. com and the title of the right affiliate network for investment courses based on the unique associate portal – Affbank.

com. Since the starting of the year we won two good awards, and it’s worth to mention that we’ve been present in global markets because the end of 2018. In 2018 we were regarded as the precise affiliate network by the largest Polish forum dedicated to earning money online – zarabiam. com. Obviously, we’d like more than that.

Push notification ads isn’t very prevalent among our publishers, however, we have got a set of folk who decided to make the use of it. As with any sort of site visitors, both poor and spectacular great traffic can be introduced. Poor nice site visitors is customarily brought on by wrong identity of a target group. It leads to a mismatch between the promoted campaign and their expectations. As a final result – regardless of sending tens of thousands of push notifications – only a small group comes to a decision to use the offer.

Targeting and buying a lot of advice about your users is essential. Most useful push notifications are those sent to consumers who have in my view consented at your web page and never via any external agencies. As such, the customer may be truly drawn to your offer. It is true, we’ve been operating with affNext for a few months. In such type of portals it is quite hard to get a person method.

On the market you may find many businesses which are similar to one another. It is often challenging in finding willingness for creative cooperation and initiative among the many teams of this sites. There are only predefined commercials packages and that’s all. At the same time, affnext is completely various. We proposed something new and now we are doing this in combination.

This is an atypical strategy and I really love it – we shall in reality stick with affnext for longer.

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