It is now a common experience for many people to pay their electricity, gas, water, or phone bills instantly from home, with a few clicks from their desktop, or with a few taps on their cellphone. Digital bills take mins, and user friendly websites make access to the things shoppers need faster and more handy. And that’s not all: you may also keep track of your intake and the entire related costs and the way they range from month to month, and for a lot of companies, the online page makes it easy to interact instantly together with your provider for advice, casting off old methods in favor of a more “human,” interactive, and private dialog. In this post, we will focus on the “state of the art” of digital bills in the Utility industry: where we are, how far we still have to go, and the most stumbling blocks perceived by users. We will then define the advantages for shoppers in switching to electronic for billing and payments, and we’ll examine the opportunities on the business enterprise side.
Finally, we can determine probably the most efficient options to push our customer base towards a more finished and effective digitalization, through accurate information, efficient communication, and useful incentives, all in the direction of more personalization. Even newer data suggested at the end of 2019 by ACI Speedpay Pulse found that 57% of users favor to pay their bills online, and immediately from the providers’ web page. Here too, this percentage is consistently, albeit slowly, developing. And, trust this knowledge: the number of people who pay their bills directly using mobile applications is developing, and almost all Utility businesses are using them, really, Utilities make up 21. 4% of companies using mobile apps.
Finally, 21. 7% of these who still use actual channels for bill bills say they’ll go electronic in a better twelve months. It’s here, on this trend, that we must target. See here for all of the information.