In addition to Facebook and Twitter, you might find Instagram, Google+, LinkedIn, YouTube, Pinterest, Tumblr, FourSquare beneficial. Make certain to analysis accessible channels and find out in the event that they will work for you. Instagram, as an example, is a photo sharing community, so it works wonderfully for businesses promoting ‘lovely’ products reminiscent of jewelry, food or housewares. It’s important to consider your target demographic – Instagram has around 130–150 million users, over two thirds of that are women between the ages of 18 and 35. With Instagram, you’ll also want to keep a cellphone handy to correctly access your account and interact along with your audience.