As an advertiser or media buyer, most goals when purchasing traffic contain an try to get the highest quality traffic possible. While the daily budget combined with the bid will examine how much site visitors you can purchase daily, the bid by itself is additionally a very successful optimization tool that calls for the least amount of effort. This doesn’t mean remember to stop using our mind-blowing Sources system to optimize ad campaigns, but it does mean that you could be underestimating the significance of the CPC bids you’re atmosphere your campaigns up with.
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