The Content Marketing Institute CMI is the premiere global content material advertising schooling and coaching association. CMI teaches business brands how to attract and retain clients via compelling, multi channel storytelling. CMI’s Content Marketing World event, the largest content advertising focused event, could be held in Cleveland, Ohio, USA, September 9 12, 2013. CMI also produces the quarterly journal Chief Content Officer, and provides strategic consulting and content material advertising analysis for one of the most best known brands on earth. CMI is a division of Z Squared Media, a 2012 Inc.