Content Marketing Definition Examples

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Joe Pulizzi is the Amazon bestselling author of Corona Marketing, Killing Marketing, Content Inc. and Epic Content Marketing, which was named a “Must Read Business Book” by Fortune Magazine. His latest book is The Will to Die, his debut novel. He has based three agencies, including the Content Marketing Institute CMI, and has launched dozens of events, adding Content Marketing World. In 2014, he got the “Lifetime Achievement Award” by the Content Council.

His podcast series, This Old Marketing with CMI’s Robert Rose, has generated hundreds of thousands of downloads from over 150 nations. He is also the author of The Random Newsletter, delivered to hundreds every two weeks. His Foundation, The Orange Effect, promises speech cure and technology services to infants in over 30 states.

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