Rather than being sold one by one, Bloom is just accessible as part of the Elegant Themes memberships club, which costs $89 to join for one year of access, or $249 for lifetime access to all latest and future Elegant Themes merchandise. This could seem a little pricey to some, but it’s worth remembering that it is going to also give you access to Elegant Themes’ flagship theme, Divi, and all its other plugins and themes of which there are quite a few. So, if you’re starting a new WordPress online page or planning to offer your existing site a design refresh, the Elegant Themes plugins and themes should give you everything you would like.
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