Blogging Trends: How to Leverage

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Our perspective: Social media is still the commonest promotional method utilized by bloggers – 93% suggested that they share their posts on social networks. But social isn’t the one advertising option that bloggers are leveraging. As the Orbit Media study shows, using SEO, email advertising, influencer outreach, and even paid promotional strategies all experienced a surge in recognition compared to 2014. This shows that, while posting on social media remains some of the easiest ways to advertise blog content material not to mention, it can be done free of charge, bloggers are understanding how vital it is to take extra steps to get their writing into the hands of the objective viewers and help it stand apart from everything else competing for the audience’s consideration.

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