Major set of rules update – Performance has always been in our DNA since day one and we’ve been always convalescing our features ever since. With our major algorithm update, we’ve cracked PROGRAMMATIC + PERFORMANCE. Our absolutely redesigned logistic regression based functionality algorithms are attaining CPA goals for all sorts of campaigns: installs, registrations, subscriptions, leads, etc. We can run tens of simultaneous models to make campaigns perform from day one. Results so far have been impressive and we’ve tripled spend for some consumers in 2 months.