Average Cost Per Lead by Industry and Marketing Channel: Are You Overpaying? IMA

It’s critical for businesses to keep in mind what number of leads they wish to hit their income goal. At the top of the day if you don’t have enough leads, chances are you will never reach your goal. Shawn Elledge, CEO of Sales Lead Automation, has built a sales lead calculator which will permit you to check what number of advertising and marketing touches you need that will convert to advertising and marketing certified ends up in sales qualified results in closed won sales. The calculator first looks at what number of marketing touches you’re generating a month across all advertising and marketing channels which helps assess when you have enough results in hit your revenue goals.

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