Although they’ve grown to become probably the most world’s largest mobile functionality advertising networks, like most networks, they’d a few challenges to beat in order to reach their success. According to Avazu, their largest obstacle was developing and maintaining clear conversation across their many places of work. With a bigger company, wide planning and communicating is essential to ensure that all teams are on an identical page. Their way of minimizing issues of this nature has been to enforce a worldwide structure that operates smoothly. With this, they’ve been able to act just as quick, if not faster, than their smaller competitors.