Amazon Statistics: Amazon Stats and Facts For Marketers

Amazon’s Echo line of smart speakers are ultra widely wide-spread, with more than 50 million units sold, each featuring a voice controlled assistant referred to as Alexa. Alexa can method verbal commands to make purchases, check the status of Amazon orders, and suggest items. Despite the popularly of the Echo product line, very few consumers truly shop using Alexa. This represents a very small fraction of patrons who’ve embraced Alexa’s shopping functionalities, suggesting that users still want to visually see their item and shopping carts before committing to a purchase.

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