First of all, the 1st five words of your title makes up to the canonical URL. What is a canonical URL?Amazon generates canonical URLs in your product listings for search engine optimization. These URLs will let you rank better. Most of the time, Amazon takes the title into attention to generate canonical URLs.
Therefore, the 1st five words of your title will be very relevant to your product. Avoid using established words like ‘the,’ ‘a,’ or ‘and’. According to Amazon’s checklist, your title should start together with your brand name. Ensure you employ capabilities key phrases in the order in their relevance.