But when it involves associate advertising, one of these is essential: a domain. I know a lot of those that are generating an income via Facebook, Twitter, LinkedIn, and YouTube, without even having a site. Power to them—but if you are looking to set yourself up for success with associate advertising and marketing, you absolutely need a site. What if Facebook or Twitter were to close down day after today?That probably won’t happen, but these sites can still make changes that may greatly affect your company. We’ve seen this time and time again, particularly with Facebook.
Facebook loves to make adjustments, especially since they went public and are trying to earn a living for their buyers. The smart mindset is to create a site where you have full handle over the experience of your viewers and customers. Platforms like Facebook are limited when it involves supplying a custom experience on your audience. Twitter is extremely limited. LinkedIn and YouTube are restricted in buyer expertise, and also you want those places to be the start of a talk and always drive people back in your web page.
The web page is where all of the action happens. It’s where people buy stuff. It’s where people click and share things mostly, and it’s where which you can get the most leverage. It’s where which you can most simply build an email list. One thing I find irresistible to do when promoting a product is create an Epic Post about it.
What’s an epic post?Think of it as a possible one stop shop aid for this certain product—not just a review of it, but a full fledged introduction, how to, FAQ, best practices, and troubleshooting aid for anyone who purchases the product. If that you could show this much data to people before they make a purchase, they’ll be more prone to in reality make a purchase. At a similar time, the epic post turns into an extremely shareable article, one with the potential to rank high for the specific product key phrase in Google. Yes, probably the most cardinal rules of online marketing has long been that the less gateways or clicks people must go through before they get to the “buy” button, the easier. But I think that’s been changing, and now it’s toward the less information you give away, the less you’re prone to make a sale.
The more trust that you may earn in advance, the higher the likelihood people will buy from you. You don’t want an individual to have to click 100 times before they get to where you want them to go, but a few clicks is ok, as long as you give them enough data in advance to assist them make their resolution.