The “Programmatic Advertising in the Trenches” report comes off the heels of Adelphic’s launch of the primary annual National Programmatic Advertising Day. This nationally registered day occurs each year on Nov. 7 and aims to recognize the tireless efforts made by programmatic investors in the electronic media ecosystem. To exhibit the agency’s aid for National Programmatic Advertising Day, Adelphic is internet hosting an invitation only Programmatic Advertising Summit in Chicago, on Nov. 7.
The summit will include thought upsetting content material from industry leaders including Cadreon, Spark, Havas, Starcom, Xaxis and others. There will be informative periods around best practices, options, techniques and industry trends along with an govt panel dialogue entitled 2020 Trends in Programmatic. The agency’s platform is fully RTB enabled and gives you global scale through access to all premier inventory providers. Adelphic’s technology overcomes the limitations of user identification across all digital gadgets, yielding rich, nuanced pictures of real people, instead of cookies.