7 Ways to Convince Consumers to Want to Buy Your Product
Consumers who are hesitant and tend to be afraid are things that we normally encounter when having to shop on the internet. Many cases of online fraud are also rife, making consumers sometimes quite anxious if they have to buy things on the internet. Though in terms of the cost of shopping on the internet is far more profitable for consumers, but in terms of trust most consumers still tend to think long if they have to shop on the internet.
As a seller, we certainly have to prepare various steps so that later we can attract consumers to buy their products via the internet. But how can consumers be sure and trust that you are an honest and trustworthy seller?
There are several ways you can do to attract consumer confidence for those of you who sell online.
Make a special website
If indeed you are serious about becoming an online seller, you must create a website in such a way that surely describes about your company and displays the products that you have. Make visitors sure that you are serious about selling your products by having your own website domain name.
Include a clear profile
Most consumers when they see a new store, not just online, they will definitely wonder who this shop is and sell anything? Now, in order to increase the trust of consumers then do not forget to include your personal profile or company profile and its vision and mission. Don’t just name it if you need to include a clear address and telephone number for you or your company.
Show clear products
To sell products on the internet, make sure all your products can be seen clearly, not vaguely. Even if in the form of pictures or photos, show the most maximum photo and not broken. Apart from photographs, the description must also be concise and clear. Not too long or short, make sure in the description consumers will not ask back to you. All that is a question of consumers in general, you must have written in the description of the product. Sometimes if you post products on marketplace sites, don’t write product descriptions that only copy paste from other sites. For example, you sell mobile phones, so that your clear description rewrites the specifications of the mobile phone that takes descriptions from other sites. So most buyers aren’t interested enough to read the specifications of what you include. It’s better if you write your own product description, it will be much better and in terms of its originality, it can be more convincing to consumers.
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Give the best service
You as a seller must be sure to be able to provide services that can make consumers interested in buying your product later. Five consumers who ask about your product, at least one of them will surely buy your product later. If there are questions from consumers, answer them with a friendly, polite and firm attitude. Show what is the advantage of your product. Make sure consumers can be absolutely sure and believe that your product is the best of the best. So that in the end consumers will be interested to buy it.
To show that you are a serious online seller. So the name of self-existence needs to be done. For example if you are currently a bicycle seller. Show people that you are a trusted bicycle seller by changing the profile name on various social networking sites, or you can also change the name of the BBM contact you have with a name such as “Anto Bicycle Trader”. If you write your profile name and contact names like that, people will always remember that if you want to buy a bicycle, you can contact Anto.
Regular product updates
One key to convincing consumers is to continue to increase the number of products. You will not be able to sell products by only selling a few items. The more products you sell will certainly increase the level of trust from consumers.
The next way to make consumers believe in yourbusiness or business you have to do next is to expand the network and multiply relationships. Don’t forget to introduce your business too. The more people who recognize you, the more your business will be known by more people. Automatically people also already believe that you are a seller they know. So there will be no more feelings of worry from consumers because some consumers are your own colleagues.
You certainly can still explore on your own to convince consumers to want to buy your product. Whether or not the method is successful depends on your seriousness in carrying it out. One more thing, doing the methods above the results will not immediately be seen if only done once or twice only. Do it repeatedly and do not forget to continue to update your product regularly.